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The Merchants of Bollywood

  • Published: October 21, 2010


  • As of Friday, October 29, this show is SOLD OUT
  • October 31, 2010 at 7:30 p.m.
  • Tickets: $40 - 70

For More Information

Rachel Y. DeGuzman
Nazareth College Arts Center

The Merchants of Bollywood


As of Friday, October 29 - this show is SOLD OUT

Nazareth Arts Center Presents International Hit Musical The Merchants of Bollywood, October 31 at 7:30 p.m.

The smash hit musical The Merchants of Bollywood (An Original Production from Mumbai, the Film Capitol of India) comes to Rochester to perform at the Nazareth College Arts Center on October 31 at 7:30 p.m. Tickets are $40-70. Tickets may be purchased at 585-389-2170 or They may also be purchased at the Arts Center box office, which is located on the Nazareth College campus at 4245 East Avenue, Rochester, NY. The Arts Center's box office hours are Monday-Friday, 11:00 a.m. - 5:00 p.m. See Arts Center student rush policy.

Dr. Yamuna Sangarasivam, an assistant professor in the sociology and anthropology department at Nazareth College, will give a pre-performance lecture before The Merchants of Bollywood performance on October 31 at 6:30 p.m. in A-14 of the Arts Center. This pre-performance lecture is free and open to the public.

It makes a lot of sense for The Merchants of Bollywood to be presented at the Nazareth College Arts Center because it falls under two key areas of its mission – international entertainment and dance.

There will be nonstop dancing and music in this production. Dance has been an essential element of Bollywood films since the industry's emergence in India in the 1920s. The type of dance featured in the early films was based on classical Indian dance. In contemporary films, Bollywood dance is in a style of its own – borrowing heavily from Western free form as well the classical dance traditions of India. It has definitely been impacted by globalization, making the choreography as familiar as it is exotic.

It is important to note that The Merchants of Bollywood is also a musical with a story line centered on one of the most influential families in Bollywood – the Merchant family.

The Merchants of Bollywood offers an extraordinary look at elements of Indian style and culture. The audience will be transported by 1,000 glittery costumes, 2,000 pieces of jewelry and the original music and choreography from the biggest Bollywood movies, past and present. Choreography from many movies that some American audiences will have never seen.

What is Bollywood? It is one of the largest centers of film production in the world. Bollywood (derived from Bombay and Hollywood) is an informal term popularly used for the Hindi-language film industry based in Mumbai, India. Bollywood style music and dance scenes have become popular in the United States through the widespread success of English language movies like Slumdog Millionaire; Bend it Like Beckham and Mira Nair's Monsoon Wedding.

Arts Center Student Rush Tickets:

The Nazareth College Arts Center Student Rush Ticket program is the best deal in town. Area students, with valid student ID can attend outstanding dance, theatre and international entertainment at the Arts Center for only $5 per show! Arts Center Student Rush Tickets are available for all non-sold-out 2010-2011 subscription series shows – beginning an hour before the performance time. Students must pay cash for all tickets to receive this special offer. Students are limited to one Rush ticket per student ID. Student Rush Tickets are not available to family shows. Student Rush Tickets are orchestra and value section tickets only. Nazareth College students, with valid ID, will continue to receive one free ticket per performance.

Merchants of Bollywood ensemble
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